Start here — basic tracking & sample plans
Price: ₹0 / forever
Includes:

• 7-day sample meal plan

• Daily wellness check-in (limited)

• Basic weight & activity trackes

• Access to MindFit FAQs & 1 weekly challenge
  Callout: Great to try before you upgrade.
  CTA: “Start Free”

Doctor-guided plans for steady progress
Price: ₹69 / month or ₹799 / year (save 40%)
Includes everything in Free, plus:

• Full Personalized Diet Planner (Indian meals)

• Body composition tracking & Metabolic Age feature

• Blood Report Evaluator (3 reports/year)

• 1 teleconsult with ObeCure clinician every 3 months (video)

• Weekly progress summary PDF

• Access to workouts & 7-dy beginner program
  CTA: “Start 7-day Free Trial” (link to trial signup)

For people who want fast, supervised results  
Price: ₹499 / month or ₹4,999 / year (save ~16%)
Includes everything in Essential, plus:

• Unlimited wellness check-ins (daily) & prioritized messaging to clinicians

• 1:1 monthly teleconsult with senior physician

• Medication management & prescription coordination (if eligible)

• Personalized BioAdaptive Ayurveda™ dosing support

• Detailed monthly body composition & lab trend reports

• 1 FREE home sample blood test or voucher (region dependent)
  CTA: “Book a Clinical Plan Demo”

For clinics, hospitals & corporate wellness programs  
Price: Custom pricing — contact sales (example: starts ₹9,999 / month)
Includes:

• Multi-seat clinician dashboard (EMR integration option)

• White-label or co-branded onboarding & API access

• Bulk subscriptions & reporting (CSV / API)

• Training & priority support

• Dedicated account manager
  CTA: “Contact Sales”